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B2B Manufacturing

DECOWOOD

Digital Transformation for B2B Customer Acquisition.

DECOWOOD
Industry

Wood Manufacturing & Trade

Business Focus
B2B GrowthDigital Sales InfrastructurePartner EnablementInfrastructure Optimization
Challenge

Legacy digital presence operating as an online catalogue with limited support for lead generation and customer acquisition.

Transformation

Built a structured B2B platform with customer segmentation, inquiry workflows, dealer enablement, and digital sales infrastructure.

Outcome

A scalable B2B growth platform supporting customer acquisition and partner engagement.

Business Impact
3x increase in qualified inquiries
Unified product architecture
Foundation for dealer self-service capabilities
Infrastructure audit identified and implemented optimizations reducing monthly infrastructure costs by approximately 50%
Service categories

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