Develop a thorough understanding of the project, audience, and objectives to formulate a digital strategy.

Craft a purposeful design to reflect the objectives and indicate the direction for the entire project.

Bring the design to life in the form of an interactive and functional prototype. Review, refine and optimise.

Incorporate implementation and technical components into a highly functional system, ready for review.

Review, refine, test and prepare final product for delivery. Launch and continue to evolve over time.